Monday, December 7, 2009

When creating a brochure or booklet that will be folded and assembled after printing, it is use full to make a folding dummy to assist in correctly positioning individual pages on the panels. Here is how it's done;

1. Using a sheet of paper the same size and basis weight of the printed piece, fold the paper exactly as the brochure or booklet will be folded.

2. Number each page of the brochure or booklet, or write a short description of the page (i.e. front cover, inside front cover,etc.). Also note the top and bottom of the page.

3. Unfold the sheet of paper and notice where each page fits on its panel as well as how the page is oriented.

4. Use the folding dummy as a guide when you are creating the page layout.

If the printed piece is a booklet sufficiently long to require more that one sheet of paper, then the folding dummy, when flattened out will also serve as the imposition guide. It will show precisely where each page must be oriented.

The Term for this type of layout is a printer spread. If you submit your document to us laid out in reader spread, we will need to rearrange the pages into a printer spread prior to printing.

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