Friday, March 26, 2010

As a general guideline, we recommend incorporating color into almost any printing project. Use of color improves reader comprehension, calls attention to important information, and improves the overall appearance of your document.
A common way to use PMS color is to combine it with black ink as an accent. The color draws the reader's eye and emphasizes the information printed in color. Or, if used for headlines or subheads in text, the color enhances the document's organizational structure by creating easily discerned text segments.

Thursday, March 18, 2010

What is a PMS Color?

PMS is an acronym for Pantone Matching System™, an industry standard for identifying and matching colors. The Pantone Matching System™ was created by Lawrence Herbert in 1963 to solve problems associated with producing accurate color matches in printing and graphic arts.
The Pantone Matching System™ begins with a base of 14 colors(two yellows, orange, four reds, purple, four blues, green and black), then creates more than 1,000 colors based on combinations of the base in a process similar to the way paint stores mix paint. Each color is numbered for easy reference and a color swatch and ink formula is printed in PMS guides--the fan format books we use to help you select colors for your printing projects.
WE have several PMS guides for our customer service representatives and press operators to use. In addition, we replace our books approximately once a year to ensure that color swatches have nt changed due to fading or exposure to light.

Monday, March 8, 2010

PMS; The colors of one, two and three color printing.
PMS stands for Pantone Matching System, a system used by printers around the world to select, specify, match and control ink colors.
The Pantone Matching system formula guide is a book of printing ink formulas and samples on coated, uncoated and matte coated stock in a fan format. The PMS book is what we use when helping you select color for your project.
Whereas cyan,magenta and yellow are combined in various percentages to produce a specific dolor a PMS or spot color ink is one single hue. In addition, the inks used for spot color are opaque rather than translucent and so do not allow white light to pass through.